Logo and sponsor kit
One tree, four seasons
Logo files, animation and placement rules for the 4 All Seasons sponsorship. Everything a kit supplier, printer or club media team should need.
The mark
A mature oak, split by its branches into the four seasons
Big trees are what the business is known for, so the tree stays. The three main branches divide the crown into four, read clockwise like the sun's arc: spring, summer, autumn, winter. In one colour it's simply a tree, which is how it'll appear on a shirt.
- Spring
- Summer
- Autumn
- Winter
Versions
Which logo to use
Each one comes as SVG and PDF (vector, for print and kit) and as a transparent PNG (for screens and documents).
On the kit
Shirt sponsorship
Use the one-colour sponsor logo: white on dark shirts, holly or black on light ones. Never the full-colour version on fabric.
Shirt colours here are placeholders until we know the club's kit.
| Placement | File | Size and method |
|---|---|---|
| Shirt front | sponsor-white / sponsor-holly / sponsor-black (SVG or PDF) | Around 250 mm wide on adult shirts, 200 mm on junior. Screen print, heat transfer or vinyl. One colour only. |
| Sleeve or shorts | mark-white / mark-holly (SVG or PDF) | The tree on its own, 50 to 70 mm tall. |
| Embroidery (training wear, caps, polos) | mark-simple (SVG or PDF) | Use the simplified tree without the fine twigs. Minimum 35 mm tall. The digitiser will need the vector file. |
| Below 15 mm tall | mark-simple | The fine twigs close up below this size, so switch to the simplified tree. |
Pitchside and screens
Banner, LED boards and video
- Pitch-side banner, 8 × 2 ft (2440 × 610 mm)Print-ready PDF with 10 mm bleed. The QR code opens the enquiry form.PDF
- LED perimeter board, 1920 × 2406-second animation, 25 fps. Resize to the ground's board spec.MP4
- Big screen / match stream, 1920 × 1080Dark and light versions, 25 fps.DarkLight
- Transparent overlay, 1920 × 1080White logo with alpha (ProRes 4444) for laying over match footage.MOV
- Social, 1080 × 1080Stacked logo animation for club posts.MP4
Space and size
Give it room
Keep clear space around the logo equal to the height of the capital letters in the name. Nothing else (other sponsors, crests, numbers) inside that space.
- Don't recolour the four seasons or swap their order
- Don't stretch, squash, rotate or outline the logo
- Don't add shadows, glows or gradients
- Don't put the full-colour version on fabric or busy photos
- Don't retype the name; always use the supplied files
Colour
The palette
For print, match to the supplied PDF files and ask for a proof. The printer can confirm Pantone references against it.
RGB 23 32 27
RGB 230 231 225
RGB 106 44 42
RGB 201 205 138
RGB 94 127 72
RGB 164 83 47
RGB 220 223 214
Contact
Questions about the files
Email 4aseasons@gmail.com and we'll send whatever format your printer or media team needs.